....Reasons why you should buy your bike NOW!

The typical bike purchase for a Chicago consumer begins around the first of the year as the new bikes start to show up on our floor, I believe this year in particular should be re-evaluated.

The fact is there is very little happening with NEW development and model changes for 2009. For all but a few instances the bikes are unchanged apart from paint jobs and minor spec differences. The big change for 2009 across the board in the industry will be the 10-20% increase in price. Labor is more expensive, carbon is more expensive, shipping is more....you get the idea.

Smart money has their wallet in hand and taking advantage of our inventory today. Do you think Endure It! wants to have a large inventory throughout the winter? No we don't. We do not discount bikes, yet we have plenty of incentives for everyone to consider.

#1) All of our bikes are sold through our custom fit program. We have done this from day one and it was not to keep up with the competition. Endure It! strongly believed this was the only way to have our customers purchase a bike. This process is more time consuming but in the end we are going well above and beyond our competitors for each bike we sell.

#2) If your are waiting for that year end bonus, tax refund, inheritance check, etc...stop waiting. We offer fantastic financing options with no interest and no money down.

#3) free pedals, 30% off shoes in inventory on 2008 bikes purchased from our current inventory.

#4) The best mechanics in the business assuring you of the build. Fittings done by certified, experienced, cyclists and triathletes with more saddle time than anyone would care to hear about (or see).

Hope to see you soon!

David Fix

Owner of Endure it! Sports LLC

 

September 11, 2008 | Permalink